Who’s Who

Photo of Prof. Manuel Frutos-Perez Pfhea

Prof. Manuel Frutos-Perez Pfhea



Location: Cambridge, UK


Manuel is the Director of Business Development at the digital division of Cambridge Education Group. He works developing partnerships with prestigious universities and helping them widen the reach of their educational activities, taking full advantage of the possibilities offered by high quality online learning provision and international markets. Manuel is also a Visiting Professor in Digital Learning at the Academic Practice Directorate, University of the West of England, Bristol. He is an international technology expert promoting the advancement of learning and teaching in Higher Education, and regularly delivers thought leadership keynotes at international events. Manuel has over 20 years teaching, research and management experience as an academic. He has worked and collaborated with multi-disciplinary teams at universities across Europe. His formal academic background in Linguistics and Modern Foreign Languages, together with a life-long interest in the use of technology led him to develop a career in the fields of Learning Enhancement, Technology Enhanced Learning, Distance, Blended and Distributed Learning. He is still an active researcher in the field of Cognitive Computing, exploring the affordances that Artificial Intelligence can bring into the learning process and the development of sophisticated automated learning simulations. Specialties: Academic Leadership, Curriculum Innovation, Institutional Digital Strategy, Change Management, Business Development, Education-Industry Partnerships, Learning Technology, Digital Learning, Online Course Management, Professional Practice Simulations, Artificial Intelligence, Augmented Reality.

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