Beatriz Junquera is Professor at Universidad de Oviedo. She teaches Management since 1991. She holds a PhD in Economics and Management at Universidad de Oviedo. Her dissertation was entitled ‘R&D in Spanish companies: A systematic point of view of technology management’. Her research work has been directed towards the study of technology and innovation management, environmental management and service management from several points of view. In these topics, she has published a book and she is author of several chapters of different books. She has also published more than 100 papers in national and international journals.